通过观察速溶咖啡的推行,我们可以看到产品生命周期是如何运作的。
We can see how the product life cycle works by looking at the introduction of instant coffee.
百胜餐饮集团的首席财务官里克·卡鲁奇表示,“我们的想法是,通过在菜单上增加更多种类的食物,我们向消费者销售的产品可以满足他们全天的需要。”
"The idea is that by having a greater range of things on the menu, we can sell to consumers products they want all day," says Rick Carucci, the chief financial officer of Yum! Brands.
我们将通过在产品中引入一些关键的面向服务概念并解释其目的来做到这一点。
We will do this by introducing some of the key service-oriented concepts in the product and explain their purpose.
Marx, in the famous argument about commodity fetishism in Kapital, is comparing the way in which we take the product of human labor and turn it into a commodity by saying that it has objective value, by saying that we know what its value is in and of itself.
马克思在《资本论》里关于商品拜物教的著名论述中,比较了我们通过人类劳动创造产品,并将其转化为商品的方法,认为产品具有客观价值,认为我们知道它的价值存在于何并且知道它本身。
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