文章通过讨论软广告对医院的适应性、医疗软广告的营销，探讨医院创建品牌的宣传之径。
The paper explored how to establish hospital brand through propaganda, and discussed the marketing of recessive-advertisement and recessive-advertisement's adaptability to hospital.
全球营销战略的两个极端——标准化和适应性战略分别倾向于不同的产业和市场，但在现实中常有交叉。
There are two extremes of global marketing strategy, that is standardization and adaptive strategy. They tend to different industries and markets respectively, but often cross in reality.
产品以其款式新颖、造型美观、工艺精致，具有传统风格的营销市场，产品适应性强，实用性广。
With fashionable, beautiful appearance, delicate, and traditional style, our product are popular in market. The product are flexible and practical.
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