试客的英文Shokey由shopping（购物）、key（钥匙）两个单词组成，也是The key of shopping 的缩写，是指那些走在消费者前沿的人群。在购物前，他们先从互联网上免费索取相关商家的使用赠品。经过仔细试用与其他爱好者相互交流后才进行购买。试客提前告诉了更多消费者哪些经过试客认证，哪些要规避不好的地方。走在消费者前沿的群落更好的帮助大家健康消费。"试客”在试用完之后，一般还需要对产品给出第三方试用报告。
参与传播的受众(消费者)必须先通过网络申请成为“试客”，然后才能获得相应的免费试用机会。
Involved in the dissemination of the audience (consumers) must first apply through the network to become "test-off, and then to get the free trial opportunity."
但专业网络“试用”平台的推出，到现在仅两年时间，如“试用网”、“试客网”、“试客联盟”等。
However, the professional network "trial" of the launch platform, up to now only two years, such as "trial network", "test-off net", "test-off Union" and so on.
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