福柯理论的普及使得研究者得以从性、话语和权力的视角来探讨传媒中最频繁、最具象征性的身体现象。

The prevalence of theories of Foucault has enlightened scholars with angles of discourse and power to discuss the typical and frequently issued phenomenon of body.

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以媒介视角审视和分析企业的事件营销活动，也有可能给传媒带来社会效益以及经济效益。

This paper attempts to analyze the enterprises' event marketing from the perspective of the media. It may bring the social and economical benefits to media.

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