对于公司价值衡量与管理，国外已有较为完整和深入的研究，在我国则是个比较新的课题。
The measurement and management of company value has got relatively complete and embedded research at abroad but is a new subject in our country.
高效率、高品质、高响应能力的营销渠道无疑将成为企业在市场竞争中制胜的关键，而如何衡量营销渠道的绩效则成为企业和学术领域关注的重要课题。
Therefore, the key to winning in the marketing competition is marketing channels of high-quality and efficiency. It has been an important topic that how to measure the marketing channel performance.
因此，切实建立一套有效地识别、衡量、监督和控制利率风险的综合管理体系，已经成为我国商业银行面临的重要课题。
Therefore, commercial Banks of China are badly in need of a set of comprehensive management system, to monitor, measure, supervise and control the interest rate risk.
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