关于一季度的行销预算。
没有无限制的行销预算，这些机构现在将不得不尽早和尽快地发行他们的影片。
Without unlimited marketing budgets, these outfits will now have to unveil their movies early and quickly.
他认为按人头进行销售预算的旧有销售模式正在朝新兴的SaaS模式转变，收入循环由生成的需求线索决定。
Summary: He describes the shift from the old model, in which business planning was driven by a sales headcount, to the new SaaS model, in which the revenue cycle is driven by the generation of leads.
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