当圣诞老人(吉姆·布劳德本特配音)乘坐雪橇出发的时候(好吧，现在是飞艇了)，史蒂夫就留在地面控制中心统筹指挥整个行动。
When Santa (Jim Broadbent) takes off in his sleigh, er, airship, Steve runs operations on the ground in his elaborate and well-staffed mission control center.
为此，建议企业统筹协调品牌行动。
To this end, the proposed corporate brand coordinated actions.
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