广告公司则不断寻求新技术以更好地加强对国际互联网用户的行为监测。
Ad companies are constantly looking for new techniques to heighten their surveillance of Internet users.
领先的在线广告商Google公司表示，它已经开始在其所有从属网站使用能更精确地跟踪网民上网行为的互联网跟踪技术。
And Google Inc., the leading online advertiser, stated that it had begun using Internet tracking technology that enabled it to more precisely follow Web-surfing behavior across affiliated sites.
韦伯指出，新的技术实验通过研究消费者行为，能够确定哪种广告是最为有效的。
Webb pointed to new experiments with technologies that study customer behavior to identify what kind of ads will be most effective.
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