无法分辨一些用户是真的反对行为广告还是坚持微软的默认设置,他们可能会忽略 DNT 信号继续进行。
Unable to tell whether someone really objects to behavioral ads or whether they are sticking with Microsoft's default, some may ignore a DNT signal and press on anyway.
在过去几周里,一场争论说明了这种精细的信息对于广告商的价值:广告商是否可以认为用户愿意被跟踪并投放行为广告?
In the past couple of weeks a quarrel has illustrated the value to advertisers of such fine-grained information: Should advertisers assume that people are happy to be tracked and sent behavioural ads?
想想“行为广告”吧。
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