简单说吧，品牌化的虚拟物品结合了真实的物件，如艺人的衍生品，带有一些游戏和新奇的元素。

Simply stated, branded virtual goods combine a real item - like artist merchandise - with some gaming or novelty element.

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眼睛对虚拟和实体物件的聚焦方式也没有差异，因为使用者观看时，两者在同一平面上。

There is also no discrepancy between how the eye focuses virtual and physical objects, because both are viewed on the same plane.

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我们还创建了Robotract项目（2004年），这是一款可触性较强的现实游戏，它融合了虚拟世界与现实世界的元素，让玩家通过掌控实际物件与游戏进行互动。

We also created Robotract (2004), a tangible augmented reality game, which merges virtual and realworld elements and allows the players to interact with the game by handling realworld objects.

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