市场的成熟和技术的进步推动着营销从交易范式转变为关系范式。

The development of the market condition and technology promote the transformation of marketing theory from Transactional Paradigm to Relationship Paradigm.

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鉴于此，本文正文主要分为两大部分——哈佛学派明清史研究的几种范式和范式的转变。

In view of this, the body of this article is divided into two major parts - several paradigms of the Harvard schools 'ming and Ching studies and the paradigms 'transformation.

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