因此对英语广告语言系统、全面地研究，可以提高对广告的理解，构想出成功的英语广告。

So thorough and theoretical studies on language features of English advertising helps improve both the understanding and designing of successful advertisements.

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从认知心理学和系统科学等思想出发，建立了WCCC英语阅读理解教学模式，并对其进行实验研究。

A teaching mode of English reading comprehension is established in accordance with cognitive psychology and systematic science, and WCCC is set to experiment.

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