Rucker先生和Dubois先生认为，企业应该向外界发布一连串关于企业的积极讯息，而非去否认这些错误的谣言。
Instead of denying false rumours, a company should put out a stream of positive messages about itself, reckon Mr Rucker and Mr Dubois.
谣言贬低的是散布者而非被谣言中伤的人。
The distributor is downgraded by the rumours instead of the rumour victims.
柴还说，国家和地方的环保部门每天都会公布权威信息，公民应相信（这些信息）而非那些来源不明的谣言。
"Central and local environmental protection departments release authoritative information every day, and people should trust it, instead of rumors from other sources, " Chai said.
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