《组织传播学：结构与关系的象征性互动》以综合交叉的知识视角，梳理了组织传播理论发展的思想脉络，讨论了组织传播学的主要范畴，研究了潜藏在组织传播表象背后的深层规律，建构了以结构与关系象征性互动为内涵的组织传播学理论体系。
第二部分从组织传播学的角度，分析了玫琳凯企业仪式所具有的角色仪式、文化表演和符号象征三个特征。
The second part analyzes the three characteristics of Mary Kay's ceremony from the organizational communication perspective: a sense of role in the ceremony, cultural performances and symbols.
从传播学的角度来看待任务型组织的研究，可以发现它的学术价值以及当今学术传播的一些新动向。
In view of task-orientated organization research from the perspective of dissemination, we can find its academic values and some new trends of academic disseminations.
我国传播学研究是一种追赶式研究，需要加强组织、协调。
The research of communication in China is in its pursuing stage, thus it should be organized with greater efforts.
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