企业获得竞争优势的方式有三种：成本领先、标歧立异、目标集聚。

There are three ways for a firm to gain competitive advantage: cost leadership, differentiation and focus.

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咱们说“企业是立异的主体”，为什么？

We say "the main body that the enterprise is innovation", why?

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科研人员的立异成果最终是要被企业表现出来的。

Innovation positive result of the researcher is final be to want to be reflected to come out by the enterprise.

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