世博会将催生大量个性化印刷、即时印刷、短版印刷等市场需求。

The World Expo will foster a huge amount of market demand involving customized, instant and small-quantity press and printing.

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数码印刷的特点在于周期短，无需制版，纠错方便，特别适合短版印刷。

Digital printing has such features as short preparation period, no need for plate-making and easily proofed, so it is especially suitable for short-run printing.

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基于按需印刷的特点，它能解决长期困扰出版社的库存和退货问题，使短版书和断版书的出版成为可能，给出版社带来了新的赢利空间。

On the basis of the characteristic of POD, not only POD can solve a great deal of problems that publishing house, at the same time brought the new profit space .

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