朋友本应是我们的亲密知己和支持者，但对于大多数人来说，有一些朋友比起帮助我们，更多的却是阻碍。
Our friends are supposed to be our closest confidantes and support network. But for many of us, they can be more hindrance than help.
击败他们的唯一办法是知己知彼，并提供那些消费者在那片利基市场上还无法获得的产品或服务。
The only way to beat them is to know them well and provide a product or service enhancements that are presently unavailable to their customers in that potential market niche.
相形之下，男人很可能会宣告妻子是她们唯一的红颜知己：失去婚姻，男人也就失去了最好的支持者。
Men, by contrast, are much more likely to report that their spouse is their sole confidante: lose the marriage and they lose their best friend.
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