制片厂还是使用老一套的广告宣传手法:每年他们都在漫无目的、目标错误的营销活动上投入几十亿美元的巨资。
The studios are old-school advertisers: every year they spend billions of dollars on scattershot campaigns that often hit the wrong people.
这些因素可能包括高管的激励性薪酬、董事会缺乏监督以及管理层在估计收购目标公司价值时的错误。
These factors may include the incentive compensation of executives, lack of monitoring by boards of directors, and managerial error in estimating the value of firms targeted for acquisition.
指责制造商的计划没有达到其目标是错误的。
Charges that the manufacturer's program has not met its goal are false.
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