多年以来由于读者和广告客户逐步转向网络媒体，美国报业一直处于下滑趋势。
America's newspapers have been in decline for years as readers and advertisers have migrated to the Internet.
的确，去年除FOX之外，其他所有的网络媒体受众平均年龄都达到50多岁。由于广告商更关注节目在18 - 49岁观众中的反响，这个现象(对于传媒业来说)意义深远。
Indeed, every network except Fox had a median age of 50 or over last year. That is significant because advertisers tend to be most interested in how a show rates among people aged between 18 and 49.
由于多种媒介相互融通，如评论、打分、产品推荐、社会网络媒体、即点即拨、即点击聊以及客户忠诚度系统，使得提供的服务越来越丰富了。
Services are getting richer, too, with features that include rich media capabilities, reviews and ratings, product recommendations, social media, click to call or chat and loyalty systems.
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