位于嘉义县梅山乡瑞里村，属阿里山脉西部边缘地带，海拔1200米，丘陵起伏，峰峦苍翠，一些断崖峭壁，瀑布溪流分布其间，到处山花野果，虫声燕语，充满野趣，是山水兼具的风景区。
艾瑞里做了一个实验，发现在仅有两种“真正的"选择时，更多的人会选择更便宜的数字订阅方式。
Ariely ran an experiment and found that when only the two "real" choices were offered, more people chose the less expensive digital subscription.
杜克大学的行为心理学家丹•艾瑞里表示，撒谎的危险之处在于，人们不知道这种行为会如何改变我们。
"The dangerous thing about lying is people don't understand how the act changes us," says Dan Ariely, behavioural psychologist at Duke University.
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