瑞汀-美国可口可乐消费营销副总强调：消费时机营销将消费者何时、为何喝以及他们如何购买饮料作连结，目的刺激消费者持续购买与增加饮用量。
Tom Reddin, vice president of consumer marketing at Coca-Cola USA, says that Occasion-Based Marketing connects when and why consumers drink with how they shop for drinks.
墨瑞尔·派尔斯汀，一位纽约市公共关系执行官和作家，去年也经历了类似的暑假。 她的儿子伊万在伏蒙特大学读完第一年回家。
Meryl Pearlstein, a New York City public relations executive and writer, experienced that last summer when her son, Evan, returned home after freshman year at the University of Vermont.
即使尼汀•诺瑞亚打定主意不与本院的怀疑者挑起争端，但他支持宣誓已是尽人皆知的秘密。
Even if Mr Nohria decides not to pick a fight over the ethical pledge with the many sceptics on his faculty, he has made no secret of his support.
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