Juniper的报告中还警告说，简单照搬苹果的“iTunes应用程序商店”模式并不足以激励开发者为某一特定平台开发应用程序。
Juniper's report also warns that simply copying the Apple "iTunes app Store" model may not be enough to encourage developers to build apps for a particular platform.
在严格根据对当前客户的影响来衡量业务价值的环境里，很难去激励团队和个人去接受平台模式。
In an environment where business value is defined strictly by the impact on the current customer, it is a challenge to motivate certain teams and individuals to buy into the platform.
阿里巴巴采用激励措施鼓励人们使用其电商平台并成为回头客，其中一项措施就是对小型卖家不收费。
It uses incentives for people to use its markets—not charging small sellers a percentage of the sale, for one— and keeps them coming back.
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