在第二章中，首先从离散选择模型出发，结合随机效用模型和多种市场与产品因素得出一个汽车市场的消费者选择模型。

Combined with random utility model and several market and product factors, a consumer choice model was developed in this chapter.

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另外，区间还能通过离散的选择方法如选择聚合和最大区别缩放等来直接从消费者偏好做模型。

Alternatively, segments can be modelled directly from consumer preferences via discrete choice methodologies such as choice-based conjoint and maximum difference scaling.

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通过调查分析，得出消费者品牌选择模型。

After investigation and research, a model of brand selection in consumption is presented.

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