...假日的品牌整合背景:为应对英国另两大竞争对手汤普森(Thomson)和空中旅游(Airtours)的市场竞争, 海外业主(Owners Abroad)于1990年代中期实施了品牌重组战略:把14个不相关的产品品牌,整合为统一的“第一选择假日”。
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“这仅仅是海外人士可以采取的一种方式,同当地商人和当地企业主接触并向他们提供支持,”她说。
That's just one option for the diaspora - to reach out to local merchants and local business owners and lend that support, 'she says.
要知道海外投资者是不会对那些公共支出失控、货币失调、银行缺乏监管或者是本土企业欺诈外国业主的国家大发慈悲的。
Overseas investors show little mercy to countries where public spending gets out of hand, the currency gets out of line, the Banks are poorly supervised or companies rip off outside owners.
具有大型金属资源矿业和冶金业企业主要负责人的任职经历,有海外相应工作经验,具有国际视野和战略眼光。
Have experience of both managing large-scale metal or resources mining or Metallurgical Company and working overseas. Hold a global and strategic point of view.
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