strategic intent/objective 战略目标 strategic marketing program 战略营销计划 strategic pricing objectives 战略定价目标 ..
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战略营销计划(Strategic Marketing Plan): 是为较长时期制定的,涉及3-5年,在分析当前最 佳市场机会的基础上确定公司营销愿景和主张的过 程。
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... 市场营销战略计划(Marketing strategy planning) 战略营销计划(Strategic marketing planning) 战术营销计划(Tactical marketing planning) ...
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该公司还缺乏战略营销计划,并且需要改进品牌策略。
The company also lacked a strategic marketing plan and needed to improve its branding.
二是将理论知识与实证分析相结合,利用定性判断与定量分析方法,总结出战略营销计划制定的有效方法。
Second is combining the theory knowledge and empirical analysis to use of qualitative and quantitative analysis ways to sum up an effective way on the establishment of strategic marketing plan.
在汤姆知道召开战略计划会议时,12位高级销售人员和市场营销团队已经都坐在了会议室。
By the time Tom found the strategy-planning meeting, the rest of the 12-person senior sales and marketing team had already assembled.
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