塑造强势品牌是服装营销的经营主题。
It is a management theme of marketing of the clothing to mould the surging brand.
因此企业能否培育出自有品牌，并将其塑造成强势品牌，已成为一个企业在市场上是否具有核心竞争优势的重要标志。
Therefore, whether own brand and make it become the super brand having become an important sigh of business enterprise that has had the advantage of the core competition on the market.
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