市场调查法是一种企业组织有关人员进行市场调查分析确定促销效果的方法。这种方法比较适合于评估促销活动的长期效果。它包括确定调查项目和调查法的实施方式两方面内容。
采用市场调查和归纳分析法，测算出企业平均招标成本、投标成本和项目招投标成本、招投标成本率。
It takes Chongqing as a case, using market investigation and analytic induction, to measure the average bid cost, average bidder cost and the whole project bid cost.
经过市场调查并结合估价对象的自身用途，在评估过程中分别运用了市场法和收益法对估价对象进行了评估。
It is through the market research and combine with the self-usage of evaluated target, in the progress of assessment, it is estimated the target by market method and profit method individually.
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