在1991年Infonautics的时候,我们筹集资本来引导市场调查研究——我们花费了15万美元进行民意调查、对象人群以及附属研究,以验证市场的有效性。
At Infonautics back in 1991, we raised seed capital to conduct market research – we spent about $150K in surveys, focus groups and secondary research to validate our market.
位于波士顿的AMR市场研究公司(AMR Research Inc.)在他的市场研究报告中宣称,根据他们今年3月份做的针对美国公司供应链主管的市场调查结果,将近30%的人认为在公司全球化经营所面临的风险中,国家风险是他们最关注的。
AMR Research Inc., a Boston consulting firm, says it surveyed supply-chain managers at big U.S. firms in March about how they would rank the risks they face doing business globally.
区域市场调查作为研究市场辅助决策的重要方法,被越来越多的应用于生产实践。
As the main method of researching market in order to make decisions, marketing research will be used in practice extensively.
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