在这个竞争激烈的时代 In this highly competitive era ; In this competitive era
企业为了在这个竞争时代生存，需要具有管理外汇风险的计划和良好的态度。
In order to survive in this competition age companies have to manage this foreign exchange risk in a planned and good manner.
根据Nayer的观点，“在这个时代，完全差异化的产品之间出现了无可限量的竞争，卖什么产品已经不重要了，重要的是你怎么卖。
According to Nayar, “at a time of virtually limitless competition between finely differentiated products, what you sell has become less important than how you do so.
也就是说，只有一个专长在这个高度竞争的时代是不足以脱颖而出的。
It is said that having only one advantage is not enough to come off first in this highly competitive times.
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