本文从理论上探讨了地理信息系统在市场营销和商圈分析中的应用。
This paper theoretically discusses the application of GIS in marketing and trade area analysis.
目前，以义乌中国小商品城市场为核心的区域分工协作网络即义乌商圈已经初步形成。
"Yi-wu trading area", a collaborative network in the core of the market has formed.
在零售连锁业市场争夺战日益激烈的今天，商圈分析在终端选址过程中发挥着重要的作用。
Business circle analysis play an important role in the process of selecting terminal location today when retailing chain enterprises compete more fiercely day by day.
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