在企业没有实力打造自主品牌时，合资品牌是一种省力的好方法。
When an enterprise is lack of strength to create its own brand, to fund a brand jointly is a good and labor saving method.
比如一款合资品牌空调，市场统一挂牌价为4599元，而最低零售价只要3999元；
A joint venture brands such as air conditioning, market unification listing price is 4599 yuan, while the minimum retail price of just 3999 yuan;
梅西百货还将可以与这家合资公司推出新的品牌。
Macy's will be able to launch additional brands with the joint venture.
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