在尤卡坦半岛，他们建立起早期的可可种植园。
In Yucatan they established the earliest known cocoa plantations.
更糟糕的是，非洲和印尼、委内瑞拉等其他可可生产国的许多可可种植者正在改种玉米或橡胶等更容易种植的作物。
What's worse, many cocoa farmers in Africa and other cocoa producing countries like Indonesia and Venezuela are changing to easier to grow crops such as corn or rubber.
在这两种情况下，购买者都在发出同样的信号：他们乐意花更多的钱，购买一个名牌包，或是购买可以让可可种植者生活得好一些的巧克力。
In both cases buyers are sending signals: that they are prepared to spend more on a bag with a prestigious label, or on chocolate that provides cocoa growers with a better life.
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