受传者又称“传播对象”、“受者”、“受众”。是传播内容的接受者。
这里的受传者指的就是大学公共关系传播的公众,包括外部公众和内部公众。
The object refers to the public of the university's public relations communication, including external public and internal public.
其基本关系是“传”与“受”,传播者力图将自己的信息、观点、意图“传”且“通”至受传者。
Their basic relationship is conveying and receiving. A communicator manages to convey his information, view and intention to a receiver.
受膏者说,我要传圣旨。耶和华曾对我说,你是我的儿子,我今日生你。
I will declare the decree: the LORD hath said unto me, Thou art my Son; this day have I begotten thee.
应用推荐