要认识到这种改变，就意味着需要丢掉以前的思维和观念，请不要单纯的把服务器作为文件传送者(HTML时代)，或者将服务器看作一个模板渲染器(LAMP时代)，我们可以把它看作是提供功能或者数据装配的角色。

To recognize this means shifting our view of the server from a document Courier (HTML Age), or a template renderer (LAMP Age), to a function and data shipper.

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这个内容，无论它仅是单纯被感觉着，或参杂有思想在内而被感觉着、直观着等等，甚或完全单纯地被思维着，它都保持为一样的东西。

The contents remain one and the same, whether they are felt, seen, represented, or willed, and whether they are merely felt, or felt with an admixture of thoughts, or merely and simply thought.

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为此，企业要改变以往的定价思维，从以往单纯考虑企业利润的定价策略，转移到研究消费者所愿付出的成本上来。

To this end, enterprises should change the past, the pricing of thinking from the past, simply consider the pricing strategy of corporate profits, to study the consumer wants to pay the cost of.

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