广告才是目的和本质，而节目仅仅是种包装形式。
The commercial is the purpose, the essence; the program is the package.
通常我们把这种导视片叫做收视指南，它也是包装形式之一。
We usually this film called Your Guide ratings, it is one form of packaging.
包装形式不受限制，如编织袋包装、塑料薄膜包装、桶包装或罐包装形式。
The packaging mode is unrestricted, e. g. plastic woven sack packaging, plastic film packaging, bucket packaging or can packaging etc.
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