作为一种具有很高商业价值的实用性文体，广告英语是现代英语的一个重要组成部分，具有独特的语言特征和交际、劝说功能。
As a practical variety with high business value, advertising English is an important component of modern English, it has its own special linguistic features and communicative and persuasive functions.
作为广告的一种主要形式，商业广告属于劝说性文体。
The major function of commercial advertisements is to persuade customers to use a product or choose a service.
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