操作型CEM是指：利用各种内部连接的渠道，把与客户接触的前台部门（front office）的业务过程的自动化。分析型CRM是：为提高业务运作效率，而在操作 型CRM所产生的数据上进行的分析。
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经理们可能不会再将后台部门的员工提拔到前台部门使用，因为担心他们仅仅只是“太了解”银行业务系统。
And managers may now avoid promoting people from the back office to trading desks, for fear that they just know too much about the plumbing.
除了培训前台销售员工使用这些或其他的销售技巧外，衡量个人和整个部门的销售业绩也是非常重要的。
In addition to training your front desk to utilize these and other sales techniques, it's also important to measure the results both individually and on a department-wide basis.
将本部门房态报告与客房部的做比较，如有任何差异，向前台接待主管/前台接待经理汇报。
Reconciles Room Status report of Housekeeping with that of the Department, advises Chief Receptionist/ Front Desk Manager of any discrepancy.
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