公关业还受益于媒体格局的变化。
公关业表现良好一定程度上是因为公关通常比大型广告活动便宜。
PR has done well in part because it is often cheaper than mass advertising campaigns.
除了注意到传统新闻业影响力的下降,一些公关业人士还在社交媒体嘈杂声中看到了机会。
Besides noting the decline of traditional news outlets, some in PR see new opportunities in the cacophony of voices in online social media.
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