...系的一般原理本章概要第一节 公共关系的本质属性一、公众性(public)二、公开性(Publieity)三、公共舆论性(Public Opiniorl)四、公益性(Public Interest)第二节 公共关系的基本特征一、说真话:有效公共关系的必要条件二、做善事:积极公共关系的活动方...
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在文章的最后有针对性的提出了问题的解决办法,对我们以后使用新媒体构建公共舆论有着一定的现实意义。
In the end, this thesis suggests some solutions in accordance with problems which will produce a practical significance for us in utilizing new media to construct public opinions.
准确的答案似乎是:公共舆论将起权威性评判家的作用。
The right answer seems to be, that public opinion shall play the part of authoritative critic.
公共领域理论强调三个核心因素:公众,普遍利益上形成的公众舆论,讨论的理性、批判性和平等性。
The public sphere theory focuses on three core elements: the public, the public opinions formed on common interests and the reason, criticalness and equality of discussion.
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