另一个是从一般广告支出中转移一部分用于存货促销。

Another is to move spending from general advertising to in-store promotions.

youdao

现在就应该投入一部分时间来评测各宣传途径的效果，包括公司广告、直邮宣传、促销材料、以及网站等，确保它们所传达的主题统一，令人心动。

Take time now to review and evaluate the messages in your advertisements, direct-mail campaigns, sales materials and on your website to be sure they present an effective, unified theme.

youdao

广告-拨出一部分原有的广告预算来做团购促销，可以是建立品牌认知度很有效率(而且可以量化)的方法，特别是在一个新的市场。

Advertising - Diverting some existing advertising budget to a Groupon promotion can be an effective (and measurable) way to build awareness, especially in new markets.

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