产品附加价值是在产品的原有价值的基础上，通过生产过程中的有效劳动新创造的价值，即附加在产品原有价值上的新价值，附加值的实现在于通过有效的营销手段进行联接。由于产品创造并满足了客户更高层次的需求而使企业获得的超额回报。也即消费者为得到产品或服务而付出的价钱与企业为产品付出的成本之间的差值就是附加值，差值越大，企业获得的附加值越高。
摘要设计已成为全球各国提高产品附加价值，获取产业竞争力，赢得国家竞争优势的核心战略焦点。
Abstract: Design has become the strategic focus of different countries in improving value added products as well as acquiring industry and national competitive advantage.
产品造型设计是通过采用新材料、新工艺、新技术价值链，提高产品的附加价值和促进产品设计优化。
Design of product form aims at adopting new materials craftwork and technology to optimize quality of products and improve additive value of products.
它们对调整染料产品结构和提高纺织品的附加价值具有重要的作用。
They possess an important role to adjust the product structure of dyestuffs and to raise the additional value of textiles.
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