他们说服顾客们委托他们的信用卡来办事——正如亚马逊和苹果都这么做了。

They persuade customers to entrust them with their credit cards-as both Amazon and Apple have done.

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亚马逊的阅读器Kindler衍生出了这种策略的另外一个例子——该电子书阅读器由Lab126实验室开发，该实验室是亚马逊在加州Cupertino的办事处。

The Kindle offers another example of that strategy-the e-book reader was developed at Lab126, an Amazon office based in Cupertino, Calif.

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