这些大型商场称为主力店。

These larger stores are termed anchor store.

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业态定位上，通过市场分析、细分、确定目标，对主力、次主力店和其余业态等分别进行定位，布置上充分利用顾客人流；

About the function positioning, the paper takes full advantage of the customer flow to arrange the stores by STP theory.

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我们的主力不仅放在形象招牌制作上，对于专卖店的形象和道具制作也积累了丰富的经验与实践。

We not only pay attention to the image signboard production, but also accumulate rich experience and practice in image and props design of exclusive shops.

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