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In an official blog post about the deal, Microsoft corporate Vice President of Marketing Yusuf Mehdi said the sale of Mediaroom would allow Microsoft to dedicate more resources to making the Xbox an entertainment service, delivering content as well as games across devices.
CNN: Event for new Xbox could happen in May
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"It's a limited specialization with limited practitioners, and even among the people with the specialization only a handful are suitable for working with international financial institutions, " said Yusuf Talal DeLorenzo, a U.S.-based scholar who is one of the chosen few.
FORBES: The Enforcers
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"By combining Nike's understanding and knowledge of great athletes with the powerful technology of Kinect, we have created a personal training program unlike anything currently available, " said Yusuf Mehdi, corporate vice president of Marketing and Strategy of the Interactive Entertainment Business at Microsoft.
ENGADGET: Nike allies with Xbox 360 for Nike+ Kinect Training: real-time feedback, training reminders through your phone