The power of reward: When you have the ability to give someone something that they want or need, then you have tremendous power to influence them.

授予奖励的权力：当你有能力与他人他们希望或是需要得到的东西时，你对他们就具备了巨大的影响力。

youdao

People need to believe in luck because it allows them to give a name to the randomness of life, and when you name something, you have more power over it.

人们需要相信运气，因为它是生活中随机出现的，当你把一些事情赋予意义时，你就能更好地掌握它。

youdao

Have you ever been thankful and wishing to give back, ever thought of the needy and wanted to do something for them?

有没有心存感激、知恩图报的时候？有没有恻隐之心，想为“有需要的人”做一点事？

youdao

Now having said that, in order to get broad appeal and to get people's attention you have to give them something they haven't seen before and I think this type of medicine is that and will draw them.

FORBES: Hollywood

To get the Russians behind tougher sanctions you'll have to give them something big, like dropping the idea of missile defence for Europe.

ECONOMIST: Another e-mail from the president-elect��s inbox