Start with this proposition: The most valuable natural resource in the 21st century is brains.

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Consulting this well known resource, with the classic red, black and white circles, has been a staple for many generations before deciding to purchase home appliances, video equipment or cars.

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Mr. Najib, a 59-year-old British-educated aristocrat, urged voters to stick with the National Front that has governed this resource-rich nation of 28 million uninterruptedly since independence from Britain in 1957 and which, under his stewardship, embarked on economic and social reforms to improve its competitiveness and boost incomes.

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