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This coming February, Dave Gray will have an upcoming panel on this subject along with Ming Kwan of Nokia and Joshua Scribner of IBM, at the Social Media Week event in New York City (Feb 15th, 9-11am at Bloomberg).

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Yao also continues to work with the Yao Ming Foundation building schools in earthquake-affected regions in Sichuan and other provinces in China.

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McDonald's (nyse: MCD - news - people ), which has a "worldwide partnership" with NBA star Yao Ming, has been expanding rapidly there.

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