ABSTRACT: In recent years, the domestic wine industry is undergoing the exploration of some new wine marketing models.

摘要： 近年来，国内葡萄酒行业正在进行新的葡萄酒市场推广模式的探索和尝试。

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Because a study in the Journal of Consumer Marketing finds that guys also will likely avoid asking salespeople for Suggestions about wine.

因为刊载于《消费品营销》杂志的一项研究发现，除了不爱问路，男人在购买酒这样的商品时也不爱请教别人。

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Most of its money comes from direct marketing (that is, junk mail) and sales of things as varied as wine, vitamins and books.

其大部分的收入来自直销市场（即垃圾邮件）以及诸如红酒、维生素片和书籍等五花八门的商品销售。

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However, he brings wide experience of the global wine trade, particularly marketing, having taught wine marketing at a university in Australia.

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He has been out of work since the fall of 2010, when he quit his job as a marketing manager for a small wine shop to seek work at a larger company.

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For while terroir may be a debatable concept when it comes to the production of wine, there is no disputing its power as a marketing tool.

ECONOMIST: Australian wine