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In Seoul, the Big Mac has to compete with Burger King's Whopper, Lotte Burger (a local rival) and South Korean alternatives.
ECONOMIST: Deflating
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Gore's "mistake" was a whopper: Corn is a poor substrate for ethanol production because it takes a lot of conventional fossil energy to grow and ferment it, and its diversion to ethanol production creates a conflict between two of our most fundamental needs--food and energy.
FORBES: Magazine Article
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Core menu items, such as French fries and the Whopper, have also been tweaked as part of the company's efforts to improve food quality.
MSN: Burger King hops on bacon bandwagon for dessert