While the best form of marketing for institutions is to be good at what they do, they also need to be clear about how they are different from others.
对于这些院校而言,虽说最好的营销方式是发挥自己的长处,但他们也必须清楚自己与众不同的地方。
We know what the risks are, but we also know what we need to do to protect ourselves while we do our work.
我们要知道什么是危险的。同时我们也要知道在工作的时候我们需要什么来保护我们自己。
On the other hand, he pointed out that while there was clearly a need to be prudent while applying research to the real world, it would also be unwise to attack it wholesale.
在另一方面,他指出,既然在将研究成果应用到现实世界时需要审慎,那么不加区别地攻击这些研究成果同样是不明智的。
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